Loyalty cards in Google Wallet: a guide for small businesses

Most of your customers are on Android. A loyalty card in Google Wallet reaches them where they already keep their tickets, transit, and bank cards.

Google Wallet is already on their phone

Google Wallet comes pre-installed on virtually every Android phone. A loyalty card in Google Wallet means no download, no friction — the customer scans your QR once and the card is saved, ready to update on every visit.

Stamps, points, or a goal — your choice

• Stamp cards — the classic “buy 9, get the 10th free”, now impossible to lose.
• Points cards — reward spend with a running balance.
• Progress cards — a single goal bar that fills up toward a reward.

One design, both wallets

You design your card once. The same QR poster adds it to Google Wallet on Android and Apple Wallet on iPhone — so you never have to think about which phone a customer has.

Why it beats a paper card

Paper stamp cards get lost, forgotten, and faked. A digital card in Google Wallet is always in the customer's pocket, updates in real time, and gives you a clear view of who's coming back. When a reward unlocks, the customer gets a notification — a free reason to return.

Start your Google Wallet loyalty card → — free to set up.